Captive audience (in-ride attention)
What it means: Tablets sit directly in riders� line of sight during pickups, gate queues, parking entries, and the ride itself. Your message is on-screen when people are seated, belt-in, and focused, no split-second fly-bys.
Why it works: The combination of dwell time and proximity beats pass-by media. Riders see the ad for an extended window and can act immediately with a tap or QR scan.
- Typical dwell windows at gates or collections: ~30-180s (contextual, not guaranteed)
- On-device brightness and fixed viewing distance for legibility
- No audio required, motion-safe visuals and big CTAs
